Friday, February 13, 2009

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Dawanda Tips: 5 Keywords or 'tags'

tags are kind of a hot Iron. If we use too few, one is not found, you use too many, the frowned upon in the community and also sucks all potential customers, as appearing in 1000 in search useless things. Many give entnvervt then, do not buy anything more and one has almost shot himself in the leg. But that does not must be a misuse of keywords, so there are a few tips:

This would allow tags for a case look for example:


Category:

Bags »

Bags »

case »


Material: fabric, cotton, button, border

Technique: sewing, embroidery ,
Tags:
bag, pouch, blue, red, flower, gift , letters, embroidery,




only single words, separated by commas function optimum, together

multiple words, eg blue flower work in theory too, but you will only be found if the customer exactly looking for it! If he wants something that is only blue and he ' blue ' typing in the search will not find her!
That means also: No complete sentences! things like ' first cut, then sewn and serged ' feed the search engine with
' first cut'
and
' then sewn and serged '.
That means your product will be found only if a customer of these terms just enter -unlikely, right?



Uses the basic forms of the words:

I am inclined to say: write better ' painting ' instead of 'painted' and 'blue ' instead of blue, blue, etc.
But this really only because I feel as beautiful and clear. In the end, you have to decide what you are looking for would: sew or sewn? Tinker tinkered it? In addition, the search in a way, intelligent, ie it makes no difference whether their blue, blue or blue eingebt. The search for Blue flower will provide the same results as you so blue flower. However, it is possible that there are gaps in this system
with the basic form are you so on the safe side!


Learn to love the comma:

commas, colons, commas, nothing but a nice space in between, does not work otherwise.
case-blue-flower
case, blue, flower
case blue flower
etc. are then detected by Dawanda as a coherent expression ! Thus, you lose all the customers who do not care obs a pouch or pencil case, red or blue, flower or car.


Now for the categories themselves:


Category:
The line is from Dawanda generated automatically, depending on what you have selected as a category.


Material:
Here you can list the materials that you have used it-so that it is for the customer meaningful and understandable information . Customers are more interested in less, if the button is now 13 or 15 mm in size, and the number Vlieseline have used their interest might best imitators. But
Again, do not die Let your customers stupid! If you use an incredibly soft wool, then you are welcome 'llama wool' (or whatever ^ ^) to write to the tags said, but then in the item description, what is the llama for a beautiful animal, where the wool comes from, how it is so soft ... so a few small, informative Happen I always find very interesting!
For you might like to know what is viscose for a material, but the customer may wonder whether the scratches, if you sweat .... So also here: further details in the item description, belong in the keywords only keywords, not novels!

Technique:
the same in green: serenity to your customers, but does not betray too much and may explain the unknown in the item description.

Tags:
The most important 'department'-perhaps the most important word pairs in order to sell your product!
Possible are:
colors
pattern
audience
Synonyms
where you came from
your style
.....

And this is separate from the spirits: should, can, may be 'blue' take in his own keywords if the substance is actually yet floral red and white and has only a few blue dots? Is that romantic or more playful? Is this really an outspoken Easter article?
must In the end you decide that for you.

I can only give you the Tip:
Sets Tags that you always use / mostly at the beginning and artikelspezifischere things such as colors to the end. So you can not delete matching keywords in one go, if you use a template.


... and also:
The upper / lower case tags as they appear later in your articles, can you not affect ! In which, according to legend, (ie I read it in the forum and do not know, obs is true) there, as they are entered for the first time. That is, when a particularly subtle contemporary have entered as a first substance, is set in the finished article as well SUBSTANCE, regardless of whether their previous material, fabric or even (very nice) fabric have entered.

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